Media planning
strategy.
Optimising the placement of your media. Matching the content to the demographics, and ensuring you’re getting the right eyes on your brand and the best Return On Your Investment.
Our in-house strategist assesses media solutions fit for audience and budget. They negotiate cost-effective rates and add value by leveraging established relationships with New Zealand’s largest media brands - NZME, MediaWorks, TVNZ and Stuff, as well as smaller, local suppliers. They work alongside the creative team to help shape thinking, allowing us to apportion a campaign budget appropriately from the outset.
Imagic is a strategic brand agency based in Christchurch, New Zealand specialising in media strategy. We’ve been helping clients with award-winning strategic marketing that fits for over 20 years.